Gokce OzdemirDuygu Turker2025-10-0620191303-29172156-690910.1080/13032917.2019.1669686http://dx.doi.org/10.1080/13032917.2019.1669686https://gcris.yasar.edu.tr/handle/123456789/6306Recent changes in information technologies have transformed business models and shifted consumption patterns facilitating the rapid rise of the sharing economy fostering non-traditional direct trading relationships between providers and end-users through online platforms. Exploring the institutionalization of the sharing economy in particular Airbnb this study analyses representations of the sharing economy in the academic literature alongside news articles about Airbnb. To explore the concerns expressed by journalists and academics in their coverage of the sharing economy representative texts from both fields were analysed revealing implications for scholars journalists and providers in the traditional and sharing accommodation sectors.EnglishSharing economy, Airbnb, collaborative consumption, institutionalization, media discourseTO-PEER ACCOMMODATION, COLLABORATIVE CONSUMPTION, ECONOMY, TOURISM, INNOVATION, ORGANIZATIONS, DETERMINANTS, TECHNOLOGIES, SATISFACTION, INSIGHTSInstitutionalization of the sharing in the context of Airbnb: a systematic literature review and content analysisReview