Emel YarimogluMI YenilmezGSH Kisla2025-10-062021978-1-003-14165-5, 978-0-367-69399-2https://gcris.yasar.edu.tr/handle/123456789/6102EnglishWOMENS EMPOWERMENT, GENDER-ROLESFemvertising A new concept for female empowerment in advertisingArticle