Tek, Ömer Baybars
Loading...
Name Variants
Ömer Baybars TEK
Job Title
Prof.Dr.
Email Address
Main Affiliation
01.01.06.03. Lojistik Yönetimi Bölümü
Status
Former Staff
Website
ORCID ID
Scopus Author ID
Turkish CoHE Profile ID
Google Scholar ID
WoS Researcher ID
Sustainable Development Goals
SDG data is not available
This researcher does not have a Scopus ID.
This researcher does not have a WoS ID.
Scholarly Output
19
Articles
1
Views / Downloads
0/0
Supervised MSc Theses
11
Supervised PhD Theses
7
WoS Citation Count
0
Scopus Citation Count
0
Patents
0
Projects
0
WoS Citations per Publication
0.00
Scopus Citations per Publication
0.00
Open Access Source
1
Supervised Theses
18
| Journal | Count |
|---|---|
| Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi | 1 |
Current Page: 1 / 1
Scopus Quartile Distribution
Quartile distribution chart data is not available
Competency Cloud
19 results
Scholarly Output Search Results
Now showing 1 - 10 of 19
Doctoral Thesis Supply Chain Management Approach in Construction Industry and an Application in Turkey(2016) Çotur, Özlem Koçtaş; Tek, Ömer Baybarsİnşaat endüstrisi hem dünyada hem de Türkiye'de proje bazlı yönetilmektedir. Endüstri, çok sayıda aktörün varlığıyla bölünmüş, hasmane ilişkilerin yaygın olduğu, tasarım ve üretimin entegrasyonun kısıtlı olduğu, ürün ve hizmet alımlarında düşük maliyetin öncelikli tercih edildiği yapısıyla bilinmektedir. Endüstrinin geneline yayılmış olan düşük maliyet baskısı, ana yüklenici ile ilişkide olduğu alt yüklenici ve tedarikçilerinin aynı amaçlar için işbirliği içinde çalışmasının önünde engel teşkil etmektedir. Üretim endüstrisinde kullanılan tedarik zinciri yönetimi gibi birçok başarılı uygulamanın inşaat endüstrisinin geneline adapte edilmediği birçok araştırmacı tarafından aktarılmaktadır. Yine endüstri lojistik operasyonlara yeterli önemi vermemesi ve bu operasyonları verimsiz yönetmesiyle bilinmektedir. Bu çalışmanın amaçları; inşaat sektöründe lojistik yeteneklerin tespit edilebilmesi için bir ölçek geliştirmek; lojistik yeteneklerin ve iş ortaklıkların inşaat tedarik zinciri performansına etkilerini tespit etmeye çalışmaktır. Bunun için Türkiye genelinde ulusal ve uluslararası ölçekte proje geliştiren 181 adet ana yüklenici konumunda inşaat firması ile anket çalışması yapılmıştır. Bahsekonu firmaların orta ve üst düzey yöneticileri aracılığı ile yapılan anketlere faktör analizi ve yapısal eşitlik modellemesi ile yapılan analizler sonucunda çeşitli bulgulara ulaşılmıştır. Lojistik yeteneklerin iş ortaklıkları ve tedarik zinciri performansı arasındaki tam aracılık etkisinin ortaya konması çalışmanın önemli bulgularından biri olarak görülmektedir. Anahtar Kelimeler : Ortaklklar, naat Tedarik Zinciri Performans, Lojistik Yetenekler,Yapsal Eitlik ModeliDoctoral Thesis Perakende sektöründe zeytinyağı şişe tasarımının mağazalardaki ürün satışlarına etkisi: İzmir ili Migros süpermarketler zinciri incelemesi(2017) Gençtürk, Selin; Tek, Ömer BaybarsThis dissertation aims to investigate the effects of olive oil bottle design on product sales in stores in the retail sector. The theoretical framework of this dissertation is based on the analysis of three areas: (1) marketing and retailing concepts, (2) product components and design in marketing and retailing, and (3) branding and packaging of olive oil in the olive oil sector. The field study in this dissertation was carried out in Migros supermarket chain, which is an example of retail sector within the scope of İzmir province. This study seeks to answer the question of how the developments in the retail sector and the olive oil bottle design (packaging design) contribute to the sales of olive oil in stores. Within this context, in order to reveal the effects of the olive oil bottle design on product sales for the customers of Migros supermarket chain, the demographic information of the participants and the relationship between their olive oil consumption frequency, olive oil product, brand and packaging perception, and purchasing decisions were investigated and evaluated in detail through a face-to-face questionnaire. Key words: retail sector, olive oil bottle design, olive oil packaging design, marketing and retailing.Master Thesis Kasko pazarlaması, rekabet ve Türkiye'deki uygulamaları(2010) Karakaya, Tolga; Tek, Ömer BaybarsToday, one of the measures indicating development is annual premium production per person or ratio of total premium to GDP. Following numbers clearly explain this fact:While premium production per person in developed countries is USD 3.655.40, in our country it is at USD 113.00.While Premium / GDP is 8.81 % in developed countries, this ratio is at 1.30 % in our country.After investigating aforementioned input datas, it is clearly understood that how much our country is unaware about insurance and why foreigners have great interest on this sector in recent years.As we first recall auto liability insurance when insurance is mentioned in our country, and investigating this segment as being a leader in premium production means to investigate all insurance sector. All statements in auto liability insurance brach cover almost the whole insurance sector.It is necessary to remember that auto liability insurances are the most important issues of this sector. The one, who ignores auto liability insurance and decreases its share on market, will absolutely lose. Because auto liability insurance means live money, cross sale and prestige. That's why, we have to sell auto liability insurance, there is no way. In order to be succeeded, we will force the limits to use all opportunities of marketing and we have to use them. Otherwise, the one who ignores it never develops , stays constant.Doctoral Thesis AB tek pencere sisteminin Türkiye dış ticaretinde pazarlama ve lojistik faaliyetlerine etkileri(2017) Özken, Ahmet; Tek, Ömer BaybarsThe past 40 years have witnessed the global trade has become increasingly globalized aided by the liberalization of trade policies around the world. The world economy has become increasingly interdependent for a long time however, in recent decades the process of globalization has accelerated due to the improved transportation in sea and air-travel, enabling movement of people and goods across the globe easily; and also the improved digital technology making easier to communicate. Globalization refers to global economic integration of many national economies into one global economy. It needs the removal of all trade barriers so that both capital and goods can flow freely between countries without any financial, bureaucratic and legal obstacles. However, the international trade has become more complicated by the involvement of a number of countries are at varying levels of economic development and have substantially different legal infrastructures. For this reason, international standard rules of law framework are established. The states which agreed and adopted this rules have been obliged by international law and agreements to regulate their trade policies that enhance competition. The World Trade Organization (WTO) hereby is established to regulate, policy and promote global trade and to penalize perceived anti-competitive behaviours. As of 2017 the WTO has 164 members and member states represented 98 % of global trade. The most important goal at first stage was to remove all kinds of barriers, customs tariffs and quotas except the tax applied to import and export goods of the world trade. In time, these targets have been achieved either fully or to a great extent and the world trade has increased dramatically. Once these goals are achieved, the countries started to look for new ways to reduce their costs of trade and to increase their competitive capacity and revenues. It has been that the most important thing to do this goods must be passed through customs quickly, transported safely with lower cost and so that logistic activities are improved. Thanks to the work done in this regard and great developments in digital technology, the Single Window System was developed to simplify the entire process and facilitate trade. The implementation of a Single Window System, enables the permissions and approvals for goods subject to trade can be obtained from a single point without the need for complicated procedures. Thanks to this implementation, it is possible to reduce the number of documents and procedures and to control the accuracy of the information through the system easily, so that transactions can be done with lower cost, more transparent, secure and fast so that both time and cost savings are achieved. The countries that implement the system seem to have improved investment climate and increased international competitiveness. This system is currently being implemented in the near half of the world, and the system is rapidly being introduced in other countries. The purpose of the study is to examine the effect of system on the marketing and logistics activities in Turkey from the firms involved foreign trade and customs operations. According to the results of the study's survey analysis; that the single window system accelerates customs transactions, reduces transaction costs, and positively contributes to commercial profitability. They also say that there is an increase in customer satisfaction as they can get quick solutions. Keywords: Single Window System, International Trade, Customs, Globalization, LogisticsMaster Thesis Ürün hizmet özgünleştirme ve uygulamalarında müşteri memnuniyeti(2016) Halliru, İdriss; Tek, Ömer BaybarsKişiselleştirmenin yanı sıra isteğe uygun olarak tasarlanmış ürünler, müşteri memnuniyetini artırmada, müşterinin satın alma güdüsünü etkilemede ve market rekabetçiliğinin sürdürülmesinde, büyük şirketlerde olduğu kadar küçük şirketlerde de büyük bir önem taşımaktadır. Bu araştırmanın temel amacı, alıcının kanaat ile talebe uygun üretim/hizmet etkilerini araştırmaktır. Bu araştırma, müşteri odaklı üretim etkilerini ele almakla beraber, Siparişi veren kişinin görüşlerini de ayrıntılı olarak ele almaktadır. Bu inceleme için anket aracılığı ile bir gözlem metodu kullanılmıştır. Bu metot, rastgele yapılan örneklemelerle 386 farklı cevaptan veri sağlanmasına yardımcı olmuştur. Bu verilerden elde edilen sonuçlara göre, alıcılar normal ürün ve hizmetlerdense, kişiselleştirilmiş ürün ve hizmetlerin daha memnun edici olduğunun kanaatine varmıştır. Son olarak, kişiselleştirilmiş yapılandırmaları destekleyen yazılım tabanlı uygulamaların da müşterinin satın alma güdüsünü etkilediği görülmektedir.Doctoral Thesis Alışveriş merkezleri geliştirme ve pazarlamasında kuruluş yerinin rolü ve önemi: İzmir kent ölçeğinde bir uygulama(2016) Özegeli, Alev Deniz Şengör; Tek, Ömer BaybarsShopping Centers are evolving and becoming widespread all over the world in retailing and property sectors. Due to its economical cost Shopping Center Development and Marketing becomes an essential issue needing expertise. Location decision is one of the most important part of shopping center development and marketing must be done through technical and feasibility analyses with a marketing point of view. In this study, Shopping Center Development and Marketing topic has been researched and the role and importance of location decision in S.C. Development and Marketing has been deeply analyzed. A research model has been developed representing the two customers of Shopping Centers; potential retailers and the potential final customers. As marketing research two surveys conducted, one for retailers and one for the customers. The results of the surveys helped establishing the role and the importance of location decision in S.C. and after the location decision determinative factors were prioritized by Analytic Hierarchy Process (AHP). Keywords: :Shopping Center, Shopping Center Development and Marketing, Location, Customer, Retailer, Analitical Hierarchy Process (AHP)Master Thesis Perakende mağazalarında mağaza dizaynı(2015) Düz, Aysel; Tek, Ömer BaybarsIn the retail sector where competition is very severe, the only way to be successful is to supply with the needs and expectations of the customers and to create awareness. The retail shop owners who do not have a chance to create an important difference in terms of products and prices try to attract the attention of their customers by creating a different and unique shop atmosphere. While the concept of shop atmosphere is being explained in this thesis hereby, firstly, the retail business is defined. Later, the concept of shop atmosphere, its effects and the factors constituting it is examined in detail. As for the application part of the thesis; the effects of the factors that consitute the shop atmosphere on the customers' purchase decisions were studied on the 300 customers who have been shopping in Galip Kundura that operates in Kemalpaşa Town of İzmir Province. The acquired findings confirmed that the factors constituting the shop atmosphere has an important role on the costumers' purchase decisions. Finally the factors that constitute the shop atmosphere was ranked as the human factor, the interior design factors and the exterior design factors, in accordance with the order of their priorities. Keywords: Store Design, Store Atmosphere, Store ImageMaster Thesis İşletmelerarası (B2B) e-ticarette etkin e-ticaret sitesi tasarımlaması: Yaşar Birleşik Pazarlama (YBP) e-ticaret sitesi araştırma projesi(2016) Şenol, İrem; Tek, Ömer BaybarsThe commercial life lifestyle changed and 'new economy' has emerged in parallel with the progress of globalization and technological development results. e-Commerce was born to meeting with the trade and the internet which is the main structure of the new ecenomy. Businesses focused with e-Commerce as a new sales channel to offer commercial life transition and profitable alternatives. e-Commerce presented by facilities and oppotunities to parties of commerce has provided opportunity to operate in a wide area. Especially businesses, created the e-platform to evaluate the valuable oppotunities at business to business (B2B) e-commerce. With evolution of e-commerce, businesses which is enganged with business to business commerce, eloborated design of effective e-commerce site with alternatives and researched how to progress them. The aim of design of effective e-commerce site in business-to-business (B2B) e-commerce to examine the stages of design; effective website design at business to business (B2B) e-commerce is investigated for Yaşar Birleşik Pazarlama (YBP) distribution firm which is engaged B2B commerce. Keywords: e-Commerce, B2B, Business to Business e-Commerce, Website Design, e-Commerce WebsiteDoctoral Thesis Electronic Word-of-Mouth (eWOM) Management Ewom Strategies and Research on Online Consumer Purchase Intention(2015) Gümüş, Harun; Tek, Ömer BaybarsThe purpose of this study is to examine the impact of Electronic Word of Mouth (eWOM) components in electronic commerce web site that sells technological items on online consumers. This study focused to response of five questions: (1) How does each components of eWOM in electronic commerce web site that sells technological items (Rating score, number of reviews, the reviewer identity and review content) effect perception of risk, subjective norms, valence, information quality, informational trust, and source credibility? (2) How do rating score, number of reviews, the reviewer identity and review content form the online consumers in electronic commerce web site that sells technological items? (3) Which factors do effect the attitude of online consumer against the impact of eWOM in electronic commerce web site that sells technological items? (4) Which factors do effect the online consumers' purchase intension in electronic commerce web site that sells technological items; (5) How to manage the eWOM process and what strategies should be developed? In this study we used quasi-experimental scenario method to investigate affects of the components of eWOM on online consumer behavior. 16 different scenarios were integrated with all collected online survey data. In this study we used quantitative research methods. In total, probability sampling method were collected with 579 pcs usable online questionnaire data in this study. The data collection process has been realized by specially designed e-commerce web site (e-yorumcu.com) that has integrated scenarios and online survey. Collected 579 pieces of data, were analyzed by using of methodological techniques of analysis of variance (ANOVA), Multivariate Analysis of Variance (MANOVA), simple regression analysis and multiple regression analysis When eWOM review factors were examined, the important role of risk factor carried out in the forming of beliefs and attitudes. The negative results of any purchasing activity have effected to perceived risk belongs to factors of goods and services. Also negative affect of perceived risk on attitudes and intension about purchasing has been observed in this study. The difference were gotten between high and low rating scores in the frame of perceived risk in eWOM. There is no differences in other components of eWOM. Not only the attitude of online customer depends on only review score but also it has been carried out that components of eWOM has depended on review content, reviewer identity and number of reviews. In this study, perceived valance of eWOM acquired from online customer in ecommerce web site has revealed not only to create an affect on purchase intention. In this study, it has seen that negative eWOM is more effective on online customer than positive eWOM. eWOM is an effective, dependability and usable gun for incurring online customer. The owners of business have to invest to this effective gun and they have to give place to it in their future plan, program and strategies. Thus they may increase their sales of goods and services online while they were having a higher comparative advantage.Master Thesis Lojistik sektöründe bilgi teknolojileri ve kullanım alanları(2013) Bahar, Sezai; Tek, Ömer BaybarsDünya ticaretinde ve bilgi teknolojilerinde gerçekleşen değişimler, ulusal ve uluslar arası yaşanan rekabetin hızlı artışı daha birçok sektör üzerinde olduğu gibi lojistik sektörü üzerinde de değişime zorlayıcı bir etki yapmıştır. Geçmişte nakliyecilik, taşımacılık olarak algılanan lojistik faaliyetlerinin kapsamı oldukça hızlı bir şekilde genişlemiş, lojistik faaliyetleri sipariş alımından mal teslimine, hammaddelerin akışı, depolanması ve işlenmesine, gümrük ve transit geçiş evraklarının hazırlanmasına kadar oldukça geniş bir yelpazeye ulaşmıştır. Artan rekabet ve değişen ticaret eğilimlerinin yanı sıra özellikle bilgi sektöründeki çok hızlı gelişim lojistik anlayışının değişimini ve sektörde elde edilen başarılı gelişimleri sağlamıştır. Bilgi paylaşımının hızlanması, kolaylaşması ve güvenilirliliğinin artışı lojistik firmalarında zamanın etkin kullanımı, maliyetlerde tasarruf, etkin yönetim şekilleri gibi birçok olumlu etkiyi de beraberinde getirmiştir. Teknolojik gelişmelerin de etkisiyle kullanımı günden güne artan bilgi sistemleri daha birçok sektörde olduğu gibi lojistik sektöründe de büyük faydalar ve kolaylıklar sağlamaktadır. Çalışmanın birinci bölümünde genel olarak lojistik kavramı ve lojistik sektörü anlatılmıştır. İkinci bölümde ise bilgi ve bilgi teknolojileri ayrıntılı olarak incelenmiştir. Çalışmanın üçüncü ve son bölümünde ise lojistik sektöründe kullanılan bilişim sistemleri ve kullanım alanları incelenmiştir.
